Meta tag Rel = nofollow

Meta tag Rel Nofollow

A HREF Rel = NoFollow

Try to avoid having a pagerank leak on your website.

Do you want to add a link but don’t want to lose the search engine spider from your site, always add the NoFollow tag in your page.

Why should you use the rel=”nofollow” tag ?

The rel=nofollow isn’t a real meta tag but more of a html description. It is often used on blogs, forums and guest-books. But it is also possible to use it in your website if you don’t want certain links  (intern or extern) to be followed and as a result leak pagerank. By adding the rel=nofollow you let the spiders know that you didn’t add the link yourself but it was placed due to a blog or forum and therefore not necessarily approved. This doesn’t mean that spiders will reject the link. It just indicates that the link has no connection with your own website. Your website won’t be harmed in case there is a link to your website with a rel=nofollow.

How can you use the NoFollow tag

The rel=nofollow can be used by text links (with or without an anchor text) and an image on the left. Take a look at our example for a text link :
<a href://www.testdomain.com/page.html">Visit this website</a>

After adding this tag it will look like the following :
<a href://www.testdomain.com/page.html" rel="nofollow">Visit this website</a>

If the Google Spider sees this tag it will :

  1. NOT follow this link. It won’t mean that your page can’t or won’t be indexed but this isn’t because of the rel=nofollow link. All other links that link to your page (without the nofollow) will be followed.
  2. add NO value to the link in relation to the Page Rank. Page rank is nothing more than how other sites validate external sites to your website. The more votes (or links) are placed to your page, the more change you get being placed higher in the SERPS. The rel=nofollow avoids that the link gets a vote. More about links and the power of linking was reviewed earlier.
  3. add NO value to the anchor text. If you link to a page with keywords that appear on that page and in the title, it WILL add more value to that link, so that is the best way to get more links. With this tag Google will not add any value to the anchor text.

HTML Code Title Example

Affordable & Effective

We offer affordable SEO services that are fast and effective.

Need some professional
SEO help?

Contact our Customer Service representative to make an appointment and to answer all your questions!

SEO & Online Marketing blog

Extracting Actionable Insights from Data in 2023

Extracting Actionable Insights from Data in 2023

Today, it is impossible to imagine a business without building solid customer relationships. It’s no longer enough for you to…
How Dynamic Content Improves Website Conversion

How Dynamic Content Improves Website Conversion

We can’t stress enough how important it is for websites to convert. You want people who visit your website to…
The Best Ways To Engage Your Target Market

The Best Ways To Engage Your Target Market

In order for any business to succeed, it needs to be able to engage its target market. When you are…